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John Mason - (About)

Summary

I have a large skill range of contacts and networks, i know people who can bring the best quality and

price to the table for a variety of projects. Whether you are looking to save money, promote a

product/service or are looking for a facility where you can get an entire media plan brought to fruition

then i will be able to help.

I am approachable, charming and also have a personality which gives me the ability to converse at all

levels, micro-manage and also see opportunities which you may not have heard of.

I do approach business in different aspects to alot of people and i am very good at seeing things

through to the end.


Specialties

Advertising, marketing, media, animation, sales, public relations, B2B networking, B2C networking,

plans of above and below the line expenditure, media law, transport facilities, media productions,

photography, charity and above everything else... Experiential/Live Marketing.


Experience

Managing Director at Cow Say: "Moo!"

March 2011 - Launch Date

Cow Say: "Moo!" was a conceptual idea which burst from my mind a number of years ago. I noted

that languages can be broken down when you dont even use words. Sounds, colours, smells and

experience could all be brought together to create a memorable occasion. Since then, I have been

spending time working with high profile brands to consult with them on how they can engage their

customers and potential customers.


Events and Experiential Manager at Sans Frontiere Marketing Communications

October 2009 - February 2011 (1 year 5 months)

After successfully diversifying the market of the business to incorporate events and experiential

marketing, i have been appointed manager of the department.

Liaising with current and new clients to fully exploit the potential of new market channels and ideas

from conception to realisation.

Trying to stay one step ahead of the competition in this ever changing market economy we are in at

the moment for both ourselves and our clients.

2 recommendations available upon request


New Business & Client Development Manager at Sans Frontiere

October 2009 - August 2010 (11 months)

Developing the Marketing and Communications agencies business running and looking at new

ways to communicate messages for existing clients through new mediums and networks.


Consultant at BRISTOL FILM STUDIOS

July 2009 - September 2009 (3 months)

I left Bristol Film Studios to relocate over to Brighton. The film industry was hit hard after the writers

strike in America and this led me to take my skill base to set up my own company but also to search

for a new position who would like to tap into my talents, skill base and also my contacts.


Head of New Business at Bristol Film Studios - Public Relations Dept

July 2007 - March 2009 (1 year 9 months)

I watched over all of the Public Relations from the studios in regards to programming and

networking. I dealt with Commissioning Editors, the Mechanical Rights Society in regards to

cue-music rights as well as being the person responsible for dealing with the provision of Crisis

Management Plans and Risk Assessments within the studios.

2 recommendations available upon request


Head of New Business at Bristol Film Studios

February 2007 - March 2009 (2 years 2 months)

I was the first point of call for any work coming in or out of the studios. Being the link between the

production companies and the facilities and generating new business leads through opportunities

sourced via networking, traveling and motivational funding from the film councils and regional

development funds.

1 recommendation available upon request


Advertising Account Executive at Bristol Television and Film Services

2007 - 2009 (2 years)

Bristol Film And Television Services are the industry's leading facilities company for film and

television. They have over 140 vehicles ranging from costume and make-up to generators, toilets

and artist trailers. Currently being used on most major television productions. I was in charge of the

advertising potential on the vehicle.


Director at Midland Classic Limited

April 2004 - November 2006 (2 years 8 months)

I initially set up this public transport company with some money i inherited from the loss of my mum.

I wanted to do something good for the community and so i helped people escape as i had no way of

getting out when i was younger! - The company is still running and ever increasing. They will

always be known as the bus company set up in memory of My mother, Ann.


Outside Events Coordinator at Derby Evening Telegraph

October 2002 - December 2003 (1 year 3 months)

Working for the Marketing and Events team. I was in charge of all outside events, from promotional

roadshows to sampling. I looked after live events such as the Motorshow as well as concerts.

Festivals, Fetes, Fairs and Functions! Budget control, purchasing, staffing, security, locations,

suppliers, acts and design were just a few of the roles i undertook in this position.


Store Manager at Ann Summers

February 2002 - September 2002 (8 months)

I lost my Mother in 2002 and i didnt really know what i wanted to do. A new Ann Summers store

was opening in Burton Upon Trent and I applied for a part-time contract. I went on to be Manager

at the Stoke on Trent Store and also covering all other stores in the region. I had an excellent

training and sales record. Bringing the store from a grade 2 to a grade 1 status.



Education

The Open University

BA (Hons) Marketing/Business Management, Marketing, 2000 - 2005


Activities and Societies: Bristol Media socialite, UWE (Out!), MIP, BFA,



Honors and Awards

Member of the Top 30 under 30 in Promotional Magazines Marketeer of the year.


S.D.D.C. (South Derbyshire District Council) Award 2001 For Outstanding Contribution to Music.


British Association Of Ski Instructors - Coca-Cola/Nordica Gold 5stars. (Cert)


C.O.T.A.C. (Certificate of Travel Agent Competence) - May 2000.


London College of Music - Grade 6 singing (with merit) and Grade 7 piano (pass).


Member of the G.I.S.C. (previous body of the General Insurance Standards Council)


IDM Certificate in Direct Marketing Practice


IPM Diploma in Promotional Marketing



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